Here are some key results of the Melcrum Survey:
- more than 50% of the 2.112 communications professionels interviewed already use or plan to use social media in their company in the next 12 months
- surprisingly, companies use online video (63%) more than blogs (55%)
- 73% of respondents have no intention of implementing 3D web tools like Second Life for their businesses
Found on: PR Blogger. For more information, go to Melcrum or to emarketer.